APPA is proud to share the story of one of our valued members,
BW Promotions , a 100% Indigenous-owned and family-run business, as it partners with Target and Kmart's 'Deadly Stores' initiative to produce uniforms featuring meaningful Indigenous artwork for Australian communities.
This incredible collaboration showcases BW Promotions' production of polo shirts featuring the 'Family Tides of Unity' design by the Indigenous
Design Lab. These uniforms will be worn across 36 Deadly Stores, with the first location in Cairns City. As the manufacturer of these specially designed polo shirts, BW Promotions plays a crucial role in strengthening community connections, fostering cultural awareness, and supporting Indigenous employment. Each uniform produced by BW Promotions tells a story of reconciliation, knowledge sharing, and healing, bringing Target and Kmart's commitment to diversity and inclusion to life.
Warwick Go Sam, BW Promotions' owner and Director, shared his enthusiasm: "We're proud to produce the uniforms for a programme that makes a real difference in Indigenous employment and cultural awareness. This partnership allows us to contribute to Target and Kmart's vision for a more inclusive future."
Congratulations to
BW Promotions for elevating Indigenous stories through their production of these meaningful uniforms, fostering inclusion and community impact. We're excited to see the positive influence of this initiative across Australia!
