Member Login

News

Feature article
16 January 2025

From Trends to Connections: Why You Need to Attend the APPA Roadshow

The APPA Roadshow is one of the most anticipated events in the promotional products industry and for good reason. This dynamic event travels across Australia and New Zealand, bringing the industry’s latest innovations, trends and opportunities directly to your doorstep. But what exactly is the APPA Roadshow and why should it be a must-attend on your calendar? Let’s break it down.

What is the APPA Roadshow?

The Australasian Promotional Products Association (APPA) Roadshow is a multi-city event designed to connect suppliers, distributors and service providers within the promotional products industry. This event is tailored to help professionals across the industry:

  • Discover New Products: Suppliers showcase their latest and greatest products, ensuring attendees stay ahead of market trends.
  • Build Valuable Connections: Networking opportunities abound, providing a platform to strengthen relationships with existing partners and forge new ones.
  • Gain Industry Insights: With direct access to suppliers and experts, attendees can gather valuable insights that translate to business growth and enhanced client offerings.

Why Should You Attend?

Whether you’re a seasoned professional or new to the industry, attending the APPA Roadshow can elevate your business in countless ways. Here’s why:

  1. Stay Ahead of Trends
    In an industry driven by creativity and innovation, staying ahead of trends is crucial. The Roadshow offers a first-hand look at cutting-edge products and creative solutions that will set you apart from the competition.
  2. Strengthen Your Network
    Relationships are the backbone of the promotional products industry. The APPA Roadshow provides a unique opportunity to meet face-to-face with suppliers and industry peers, deepening connections that are often forged online or over email.
  3. Save Time and Travel Costs
    With the Roadshow coming to multiple cities, there’s no need to travel extensively to access top-tier suppliers. This makes it a cost-effective way to source products and solutions for your business.
  4. Gain Exclusive Access
    Many suppliers use the Roadshow to unveil their newest products, giving attendees an exclusive first look. This early access allows you to present fresh and exciting options to your clients before your competitors do.
  5. Boost Your Knowledge
    Conversations with suppliers and peers at the Roadshow often reveal tips, tricks, and industry best practices you can implement in your business immediately.

 

Who Should Attend?

The APPA Roadshow is ideal for anyone involved in the promotional products industry, including:

  • Distributors: Discover the latest offerings to present to your clients.
  • Suppliers: Showcase your products to a targeted audience by exhibiting at the roadshow.
  • Service Providers: Connect with potential clients and partners by exhibiting the roadshow.

Whether you’re a member of APPA or considering joining, the Roadshow is an invaluable opportunity to immerse yourself in the industry’s vibrant community.

 

Upcoming APPA Roadshows

The first APPA Roadshow of 2025 is set to travel to Auckland, Melbourne, Sydney, Brisbane, Perth and Adelaide, ensuring members across Australia and New Zealand can experience the benefits firsthand. 

Attending the APPA Roadshow isn’t just about sourcing products, it’s about building relationships, gaining knowledge and staying inspired. Whether it’s your first Roadshow or your tenth, each event offers something new and exciting.

Don’t miss the chance to take your business to the next level. Register for the APPA Roadshow today and join us in celebrating the best of the promotional products industry.

More Articles